DELICIOUSLY DECADENT WINTER WARMERS
Award-Winning 100% Cocoa
There's no Going Back
Bake a New Start to the Year
IMPRESS GUESTS & ENTERTAIN IN STYLE
RARITY REFINED
Deep within remote volcanic islands, our cocoa beans absorb ancient nutrients to create chocolate of an unparalleled complexity. Each bite reveals subtle taste notes and delicate nuances no ordinary bean can claim. Once you've tasted Firetree's rich volcanic chocolate, there's no going back.
Allow yourself a taste of the extraordinary. Chase away the January blues with our award-winning dark chocolate collection
Gift someone you love Firetree
Firetree’s collection of luxury Gift Boxes provides the perfect treat for chocolate aficionados.
Not only is there a gift idea to suit every budget and occasion, but many can be individually wrapped in pretty paper and a bow. It's time to treat your friends and family to some of the world’s best
chocolate.
Our Volcanic Taste Notes
Plum
Red fruit
Citrus
Soft Grapefruit
Raisin
Caramel
Wild Mushroom
Raspberry
Truffle
Honey
Cherry
White grape
Soft lemon
Walnut
A TASTE ADVENTURE
Journey with us through the tropical climates of our South Pacific, Indian Ocean and Hispaniola cocoa origins where rich volcanic soil creates a terroir that is unsurpassed in the chocolate kingdom. For bean-to-bar craft chocolate aficionados, or those simply seeking a more satisfying, complex taste experience, there's a world of flavour to discover.
Your Journey Of Taste Discovery Starts Here
Let's Get Creative
Firetree’s Create range is the perfect chocolate for your next culinary creation. Explore our specialist range and get inspired with our recipes.
Firetree Recipes
Discovering Firetree's world of luxury, bean-to-bar chocolate
Luxury chocolate is defined by origin, craft, and character. At Firetree, we use only single-estate cocoa beans grown in rich, volcanic soils on remote islands. Each bar is crafted bean-to-bar in our UK factory, using a precise, slow process that unlocks the cocoa’s natural profile.
The result is chocolate that reveals layers of flavour on the palate — offering an experience that’s as thoughtful as it is indulgent.
Because the best chocolate starts with a true sense of place. Every Firetree bar is made using cocoa from a single estate — grown, harvested, and fermented on one island, often by a single farming community.
This brings out each origin’s unique flavour notes — from red fruit and citrus to deep hints of spice or caramel — and ensures quality, traceability, and a direct connection to the land.
For us, luxury chocolate is more than just a taste or a texture, it's a dedication to our craft.
From some of the world’s most remote and volcanic islands. These nutrient-rich volcanic soils — in places like the Solomon Islands, Vanuatu, and the Philippines — produce cocoa beans with naturally complex, aromatic profiles.
Each Firetree bar reflects the unique terroir of its origin. It’s why we list the island, not just the percentage cocoa, on every bar.
It means we do everything ourselves — from cocoa bean to finished bar. We source ethically grown cocoa, then whole-roast, refine, conche, and temper it in our UK factory.
This hands-on approach allows us to honour the character of each bean and craft chocolate that’s deeply flavourful and completely our own.
Start with a selection and take your time. Each bar has its own flavour journey, shaped by the island where the cocoa was grown.
Our Tasting Collection is a guided way to explore, or you can start with individual bars that match your flavour preferences. However you begin, let the chocolate melt slowly on your palate — and discover where it takes you.
Absolutely. Firetree makes a thoughtful gift for anyone who appreciates quality, craft, and flavour.
Our luxury chocolate is elegantly presented, with curated collections and optional gift wrapping available. You can even include a personalised message at checkout to make the gesture feel even more considered.
It’s not just a gift of luxury chocolate — it’s a gift of taste, story, and experience.